ABOUT MUSE ARCHIVES

Marta Meyerhans brings a rare combination of scholarly authority, exclusive product access, and measurable commercial impact a perspective traditional buying and curation models cannot replicate.

Highlights of the Booklet

Marta’s global network provides access to highly rare archival pieces sourced from private collections, estates, ateliers, and academic archives material unavailable through standard wholesale or resale channels.

In retail environments, Marta edits integrates vintage with the discipline of luxury buying, creating curated experiences that:

• Elevate selling floors — by transforming retail spaces into cultural and editorial environments that position product within a narrative context, enhancing perceived value and creating a premium, discovery-led shopping experience.

• Create additional appeal to full-price collections — by pairing archival and vintage elements with contemporary assortments, reframing new product through heritage, craftsmanship, and storytelling that supports full-price integrity and reduces markdown dependency.

• Increase dwell time and client loyalty — by offering a layered, museum-like retail journey that encourages exploration, emotional connection, and repeat engagement across both established and emerging customer segments.

• Drive higher basket value and repeat visits — by activating cross-category styling moments and curated combinations that naturally expand purchase intent and position the store as a destination rather than a transactional point of sale.

. Bridges vintage and contemporary retail to activate new and existing client segments by strategically integrating archival and vintage pieces with full-price collections, Marta attracts culturally driven shoppers who typically bypass department stores while re-engaging loyal clients, driving measurable lift in foot traffic, conversion, and cross-category sales.

Her academic background and curatorial expertise allow each piece to be contextualized with historical and emotional intelligence, increasing desirability, perceived value, and long-term relevance.