Inspiration. Culture. Community.
RETAIL EXPERIENCES
Includes:
- On site exhibition - Up to 10 vintage items (the show)
- Approx. 30 pieces of vintage items for sale and 1 accessory table
- Retail integration strategy (point of sale)
- Visual merchandising guidance
- 1-2 days set up
- 2-4 weeks activation
MUSE MINI CURATION
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EXPERIENCE 1 is an accessible introduction to the Muse Archives experience,
bringing a curated vintage moment to the sales floor without requiring a large
footprint. Marta and the Muse merchandising team collaborate with the store’s
merchandising team to style vintage alongside current collections, creating fresh
storytelling and inspiring clients in real time.
This EXPERIENCE also includes Muse Archives’ sales training clinics, helping staff
speak confidently about the pieces and drive engagement. Ideal for capsule weeks,
seasonal edits, and small concepts, EXPERIENCE 1 creates a sense of scarcity and
urgency that accelerates sell-through.
becomes a centerpiece on the sales floor. This is where the store receives true editorial presence, rich storytelling, and immersive client engagement.
Includes:
- 12–16 vintage looks (to show)
- Approx. 40 pieces of vintage items for sale and 1 accessory table
- Retail integration strategy
- QR codes
- Visual merchandising guidance
- 2-3 days set up
- 4-5 weeks activation
- Full storyline
- Sales team training
- Influencer walkthrough (organized by store + store PR)
- VIP walkthrough with Marta
- Event support for launch
- Full visual merchandising curation
Full MUSE Archival Installation
EXPERIENCE 2 expands into a full-scale archival installation, offering a deeper,
more immersive Muse Archives experience. Marta and the team deliver a complete storyline, elevated visual merchandising, and personalized staff training that transforms the sales floor into a cultural moment.
With influencer walkthroughs, VIP previews, and event support, this EXPERIENCE maximizes visibility and creates a destination inside the store. Ideal for seasonal launches, brand partnerships, and major retail moments, Experience 2 drives both engagement and strong commercial impact.
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EXPERIENCE 2
How it works?
An exclusive personal shopping service for the department store’s top VIC/VIP clients.
EXPERIENCE 3 brings the full force of Muse Archives directly to the store’s highest value clientele through a private, invitation-only styling experience. This is a white-
glove service that blends rare vintage with contemporary fashion in an
unforgettable one-on-one journey.
- favorite designers
- eras they love
- silhouettes that flatter them
- upcoming events
- personal style goals
This allows Muse Archives to curate truly tailored selections for each client.
During a private appointment, the client is styled by:
- The department store’s personal shopper and Marta Meyerhans
- vintage tops with new designer bottoms
- modern tailoring paired with archival accessories
- classic silhouettes reimagined with contemporary brands
- event outfits with couture-level storytelling
- special events styling appointment requests
This mix creates exclusive looks the client would not be able to find anywhere else.
Marta shares:
- the history behind key vintage pieces
- connections between past designers and today’s brands
- why certain silhouettes matter
- how to build a timeless wardrobe using eras
This adds depth, culture, and emotional value to each purchase.
The VIP “Archive Styling Experience”
EXPERIENCE 3
Marta pulls a personalized edit of:
- rare vintage garments
- couture-level pieces
- unique accessories
- archive-inspired finds
Every piece is chosen to harmonize with the client’s taste and elevate their
wardrobe.
1. VIP/VIC Client Questionnaire (with Personal shopper/ Client)
Clients can purchase:
- the contemporary items styled from the store
- the vintage pieces sourced by Muse Archives
- future sourcing (optional add-on)
This creates a strong commercial impact for the department store.
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